Hair extensions are brought by many people as they can make one have healthy, shiny, long, and attractive looking hair. Some people feel more confident when their hair looks good. The product is usually used by brides at weddings to allow them to have a pretty hairstyle. U.S. brands selling hair extensions need to get their product noticed and hair extension boxes can do this in a competitive market. The packaging has the role of protecting the product ensuring customers receive it in good-condition and it can even market it when it is designed to appeal to the target audience.
The following looks at U.S. trends in box design when it comes to packaging hair extensions:
Sustainable packaging design
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Sustainability is trending across the globe due to people becoming aware of the negative impacts of packaging waste on our environment. Temperatures are changing across the world and landfills and water bodies are being flooded with packaging waste. It is important that we all play our part in reducing this waste.
Therefore U.S. customers are demanding that brands look for sustainable packaging solutions that will protect the product whilst ensuring the environment is kept safe as well. Eco-friendly materials such as recycled cardboard, Kraft paper, or biodegradable plastics can be considered here. You will get a box that can be recyclable or biodegradable and so not remain in the environment polluting it for many years.
The packaging design needs to stand out as well and let people know a good-quality hair extension is in it. For this a brand should avoid printing the packaging with traditional petroleum-based inks and opt for sustainable inks such as soy-based inks.
U.S. brands that concentrate on ending up with sustainable packaging are able to attract a larger eco-conscious consumer base to the products they are selling whilst limiting their carbon footprint.
Unique structure packaging
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Custom hair extension boxes wholesale that are trending are the ones that have unique shapes. These can stand out amongst the competition and excite consumers making them want to check out the product.
Innovative shapes that fit in the product carefully can be considered such as hexagonal or pyramid-shaped packaging for instance. A sliding drawer box is able to present the product in an attractive way when it slides open to showcase it. The hair extensions can be placed in tube packaging that is cylindrical in shape as it looks unique and stands out.
The packaging can be customized to suit the product allowing it to fit in properly letting the box be simple to open and take out the product without damaging the hair extensions. Brands that provide this ease to consumers can stand out and be known amongst the competition.
The right dimension packaging will be functional as the hair extensions will be able to remain organized in the box and not tangle.
Window packaging is trending as well which has a transparent window on the box that showcases the product directly to people even before they purchase it. With hair extensions people need to see the color, style, etc. if they are to have more confidence buying it. A box with a transparent window on it can convince people to buy the hair extensions because they will have seen it through the window on the box.
Premium packaging solutions
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Premium custom hair extension boxes are trending in this market as they are able to convey an image of quality drawing the attention of people to the product. The hair extensions can be placed in a rigid box that conveys elegance and the packaging can include premium finishes on it to enhance its appeal.
You can add a certain texture on the box to give it a high-end feel when people touch it. Consumers are able to get an exciting unboxing experience with packaging like this. Foil stamping is even popular as it includes gold or silver foil on the box that makes it stand out and gives a sense of luxury.
The product may be placed in a magnetic closure box which opens in a luxurious way and protects the product effectively.
The packaging design can be kept minimal and you can include colors that suggest luxury on it such as black and gold.
A prominent brand logo can be printed on the box along with brand colors as well as important contact details so that brand recognition can occur and people can know which company they are buying from.
Hair extension packaging that is trending in the U.S. is the one that is sturdy and gives the image of quality. The product can be protected better in a box like this which is also the right size and shape. Consumers are drawn to functional packaging that includes details about the product letting people know what they are buying. An attractive and premium packaging design can stand out in the competitive market.
